Our Story

Lia Lubiana

Hey everyone!

I can’t wait to talk all things gems and self-care with you (which if you couldn’t tell… I’m pretty obsessed with LOL).

Anyhow, that’s all super exciting! But like any good relationship, I’d love for you to get to know me a little and the story of how my jewellery business came about. Here it goes! HELLO! My name is Lia and I live and go to school in Toronto, Canada. I am a soon-to-be 21 year old marketing student, entrepreneur, globetrotter, tree hugger, cat lover, gem and self-care enthusiast. Shiny things like seashells and rocks have always been my obsession (yeah.. I was that kid who asked for a rock tumbler for Christmas). My family and I started travelling together when I was a child and as a souvenir I’d always pick up a piece of handcrafted jewellery.  To me it felt like the perfect way to hold memories or remind me of a time or a place.

 So bringing it all the way back to when it FIRST started... I opened my first jewellery business with the help of my parents when I was 8 years old called “Frill It!”. I loved making glass beaded bracelets and necklaces for my family and friends.  After a while I tried selling to a few retail stores as well! When I had an upcoming trade show, my whole family gathered around and we had a bracelet making party (as we sang our hearts out to Michael Jackson!). I grew and so did Frill It. In 2017, when I was turning 19 years old, I decided to create a NEW business and rebranded (as you all know today as Lia Lubiana Jewellery), focusing on gemstones. Learning about gemstones, the countries they come from and their energies inspired me to share the best way I know how; through jewellery. There’s something so grounding about it; wearing a piece of rock from the Earth to remind you that there is so much beauty around, if you just stop to look. My absolute favourite gems, if I must choose (although it’s like choosing a child), are Moonstone, Labradorite and Amazonite.

 So that’s a little bit about me. I’m always up for a good discussion about gems, self-care, travel or if you have any questions! You can reach me through our Instagram (@lialubianajewellery) or through email (lia@lialubiana.com).

 If you’ve read this far, thank you! Some sweet deals are coming your way in the next couple of weeks :)  I hope you all have a wonderful day and be careful on the roads! Winter is fast approaching!! 




April 27, 2020

Received my three pieces of jewelry today and absolutely love all three pieces. They are beautifully made. The personal note made my day. In today’s day and age when we are all going through social distancing and self isolation it was so nice to put something on that made a grey rainy West Coast day sunny. I was very happy to put them on even though I paired the beautiful jewelry with my yoga pants and sweatshirt. Will definitely recommend your jewelry and order something for my mother for Mother’s Day. In light of all the things happening in the world it is definitely nice to go back to our roots and order things made in Canada.

Once again thank you.

Patricia Medeiros

Patricia Medeiros June 12, 2020

Beautifully written Lia!! It’s a wonderful story to tell. You’ve achieved so much in such a short period of time. I’m certain the best is yet to come for your business. Your work is beautiful. You are a very talented young woman. I wish you continued success in all that you do.

Nina GlynWilliams November 11, 2019

Leave a comment

All comments are moderated before being published